Three ways to start, depending on where you’re at. Pick whichever fits.
Option 1 — Free Academy
Free Academy Access
Dean walks you through the Model One Method in a short video — no signup needed to watch it. Fair warning: the page sounds more “sales pitch” than my usual stuff, that’s Dean’s style, not mine.
When you’re ready, click “Join Group,” then pick “Standard – $0/month” on the next screen — there are two paid tiers next to it, but Standard is genuinely free, no card required (I confirmed this directly with Dean). From there: enter your name and email, confirm your email, answer 3 quick questions, and you’re in.
Takes about 5 minutes total.
Option 2 — The Iceberg Effect book
The Iceberg Effect — $7.96 shipping
The book that got me my first real commissions. Dean covers the cost, you cover shipping. Ships to your door, no account or platform to sign up for.
Option 3 — Email opt-in
Not ready to commit to either? Start here.
Grab my free 11-minute video, “The Beginner’s Business Blueprint,” featuring Dean Holland. Just your email — nothing to buy, no account to create. You’ll also get my honest updates as I build this in public.
Clicked through and it didn’t work out? Tell me why — takes 30 seconds and genuinely helps.
MartinLefebvreBlog.com ©2026